Oct
6
Creativity Takes Time
The creatives must create to be great creatives. Always in the office, always cranking out design is the death to being truly creative. Walt Disney call it “imagineering.” I find my most creative times are planned and reflect the following strategy:
- Geography—drive far enough away to unplug my mind from a master to do list.
- Environment—An environment conducive to thinking—the lobby at the Biltmore in Santa Barbara.
- God—filling my mind with the greatness of God prior to engaging the white paper.
- Blocking—shutting down communications to the outside world—you can do for a few hours.
- The Box—thinking outside the box and push the limits.
- Presuppositions—dry up the juices of creativity.
- Calender—your calender should weekly reflect creative time away.
What do you say? I say lets get creative!
Dan Dumas
